{"id":14618,"date":"2023-08-09T21:30:00","date_gmt":"2023-08-09T19:30:00","guid":{"rendered":"https:\/\/technews.al\/?p=14618"},"modified":"2023-08-09T19:54:50","modified_gmt":"2023-08-09T17:54:50","slug":"faqet-web-te-krijuara-nga-ai-mashtrojne-kompanite-reklamuese","status":"publish","type":"post","link":"https:\/\/technews.al\/?p=14618","title":{"rendered":"Faqet web t\u00eb krijuara nga AI mashtrojn\u00eb kompanit\u00eb reklamuese"},"content":{"rendered":"\n

Gjetjet e fundit zbulojn\u00eb se chatbot-et e inteligjenc\u00ebs artificiale (AI) po p\u00ebrdoren p\u00ebr t\u00eb mbushur faqet e internetit me p\u00ebrmbajtje t\u00eb krijuar nga AI, duke t\u00ebrhequr reklamues t\u00eb m\u00ebdhenj, dhe m\u00eb pas duke \u00e7uar n\u00eb shpenzime t\u00eb kota p\u00ebr reklama. Ky zbulim u nda ekskluzivisht me MIT Technology Review nga grupi i k\u00ebrkimeve mediatike NewsGuard.<\/p>\n\n\n\n

90% e reklamave t\u00eb markave kryesore t\u00eb shfaqura n\u00eb k\u00ebto faqe lajmesh t\u00eb krijuara nga AI u ridrejtuan nga Google, pavar\u00ebsisht politikave t\u00eb qarta t\u00eb gjigandit t\u00eb teknologjis\u00eb kund\u00ebr “p\u00ebrmbajtjes s\u00eb gjeneruar automatikisht nga AI”. Rritja e p\u00ebrdorimit t\u00eb AI n\u00eb k\u00ebt\u00eb m\u00ebnyr\u00eb mund t\u00eb hap\u00eb rrug\u00ebn p\u00ebr nj\u00eb internet t\u00eb mbushur me p\u00ebrmbajtje e cila mund t\u00eb konsiderohet mashtruese.<\/p>\n\n\n\n

Reklamimi programatik, ku algoritmet p\u00ebrcaktojn\u00eb vendosjen e reklamave n\u00eb faqet e internetit, \u00ebsht\u00eb praktik\u00eb standarde p\u00ebr kompanit\u00eb online. Kjo shpesh b\u00ebn q\u00eb markat t\u00eb reklamojn\u00eb pa vet\u00ebdije n\u00eb faqet e internetit t\u00eb panjohura. Sfida ekzistuese e faqeve “t\u00eb krijuara p\u00ebr reklamim”, t\u00eb cilat p\u00ebrdorin taktika t\u00eb klikimeve dhe luajtje automatike t\u00eb videove p\u00ebr t\u00eb maksimizuar t\u00eb ardhurat, p\u00ebrkeq\u00ebsohet nga aft\u00ebsia e AI p\u00ebr t\u00eb gjeneruar me shpejt\u00ebsi p\u00ebrmbajtje. Shoqata e Reklamuesve vuri n\u00eb dukje se rreth 13 miliard\u00eb dollar\u00eb humbin \u00e7do vit n\u00eb k\u00ebto faqe.<\/p>\n\n\n\n

Artikull i ngjash\u00ebm:<\/strong>
Meta detyrohet t\u00eb pranoj\u00eb rregulloret e BE-s\u00eb p\u00ebr reklamat<\/a><\/em><\/p>\n\n\n\n

Inteligjenca artificiale gjeneruese e ka \u00e7uar k\u00ebt\u00eb problem nj\u00eb hap m\u00eb tej. NewsGuard identifikoi nj\u00eb faqe t\u00eb krijuar nga AI q\u00eb prodhonte mbi 1200 artikuj n\u00eb dit\u00eb. Problematika \u00ebsht\u00eb e dukshme, me NewsGuard q\u00eb zbulon af\u00ebrsisht 25 faqe t\u00eb reja t\u00eb krijuara nga AI \u00e7do jav\u00eb.<\/p>\n\n\n\n

Lorenzo Arvanitis nga NewsGuard tha, “Ne kemi par\u00eb kompani t\u00eb shumta t\u00eb Fortune 500 q\u00eb reklamojn\u00eb n\u00eb k\u00ebto faqe interneti t\u00eb krijuara nga AI, me gjas\u00eb pa dijenin\u00eb e tyre.” MIT Technology Review vuri n\u00eb dukje se rreth 400 reklama nga mbi 140 marka kryesore u gjet\u00ebn n\u00eb k\u00ebto faqe web-i.<\/p>\n\n\n\n

Artikull i ngjash\u00ebm:<\/strong>
Gannett kund\u00ebr Google: Betej\u00eb mbi Monopolin e Reklamimeve Digjitale<\/a><\/em><\/p>\n\n\n\n

Shumica e k\u00ebtyre reklamave, 356 nga 393, u publikuan p\u00ebrmes produktit reklamues t\u00eb Google, Google Ads, i cili kishte t\u00eb ardhura prej 168 miliard\u00eb dollar\u00ebsh vitin e kaluar. Michael Aciman, nj\u00eb p\u00ebrfaq\u00ebsues nga Google, tha: “Ne kemi politika t\u00eb qarta n\u00eb lidhje me p\u00ebrmbajtjen n\u00eb platform\u00ebn tone, dhe vazhdimisht punojm\u00eb p\u00ebr t\u00eb siguruar zbatimin e tyre”.<\/p>\n\n\n\n

Pavar\u00ebsisht nga gjetjet e NewsGuard q\u00eb sugjerojn\u00eb se shumica e faqeve t\u00eb krijuara nga AI jan\u00eb thjesht t\u00eb “cil\u00ebsis\u00eb s\u00eb ul\u00ebt”, ka nj\u00eb shqet\u00ebsim n\u00eb rritje p\u00ebr keqinformim. P\u00ebr shembull, MedicalOutline.com, nj\u00eb faqe interneti e shkruar me AI, \u00ebsht\u00eb zbuluar se p\u00ebrhap dezinformata sh\u00ebndet\u00ebsore.<\/p>\n\n\n\n

Artikull i ngjash\u00ebm:<\/strong>
Google n\u00eb rrezik: Europa mund t\u00eb vendos\u00eb masa mbi dominimin e industris\u00eb s\u00eb reklamave!<\/a><\/em><\/p>\n\n\n\n

Jack Brewster nga NewsGuard komentoi marr\u00ebdh\u00ebnien e nd\u00ebrlikuar dhe t\u00eb err\u00ebt midis gjigand\u00ebve t\u00eb teknologjis\u00eb, kompanive t\u00eb teknologjis\u00eb s\u00eb reklamave dhe faqeve t\u00eb krijuara nga AI, duke theksuar mb\u00ebshtetjen e paq\u00ebllimshme nga markat kryesore.<\/p>\n\n\n\n

Megjithat\u00eb, Krzysztof Franaszek, themeluesi i Adalytics, beson se \u00ebsht\u00eb e parakohshme t\u00eb parashikohet ndikimi i p\u00ebrgjithsh\u00ebm i p\u00ebrmbajtjes s\u00eb gjeneruar nga AI n\u00eb mjedisin e reklamave. Hodan Omaar, nj\u00eb k\u00ebshilltar politikash, theksoi se nd\u00ebrsa reklamat programatike jan\u00eb thelb\u00ebsore p\u00ebr ekonomin\u00eb e internetit, ekziston nj\u00eb nevoj\u00eb urgjente p\u00ebr mekanizma m\u00eb t\u00eb fort\u00eb p\u00ebr t\u00eb luftuar dezinformimin.<\/p>\n\n\n\n

Artikull i ngjash\u00ebm:<\/strong>
Revolucion nga Google: Shpalosja e fuqis\u00eb s\u00eb AI p\u00ebr reklamat e personalizuara n\u00eb internet<\/a><\/em><\/p>\n\n\n\n

Sfida mbetet n\u00eb gjetjen e m\u00ebnyr\u00ebs q\u00eb garanton ruajtjen e q\u00ebndrueshm\u00ebris\u00eb s\u00eb modelit t\u00eb reklamimit n\u00eb internet, duke garantuar gjithashtu besueshm\u00ebrin\u00eb e p\u00ebrmbajtjes n\u00eb internet.<\/p>\n","protected":false},"excerpt":{"rendered":"

Gjetjet e fundit zbulojn\u00eb se chatbot-et e inteligjenc\u00ebs artificiale (AI) po p\u00ebrdoren p\u00ebr t\u00eb mbushur faqet e internetit me p\u00ebrmbajtje t\u00eb krijuar nga AI, duke t\u00ebrhequr reklamues t\u00eb m\u00ebdhenj, dhe m\u00eb pas duke \u00e7uar n\u00eb shpenzime t\u00eb kota p\u00ebr reklama. Ky zbulim u nda ekskluzivisht me MIT Technology Review nga grupi i k\u00ebrkimeve mediatike NewsGuard.<\/p>\n","protected":false},"author":4,"featured_media":12292,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[38],"tags":[40],"class_list":{"0":"post-14618","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-tech","8":"tag-featured"},"yoast_head":"\nFaqet web t\u00eb krijuara nga AI mashtrojn\u00eb kompanit\u00eb reklamuese - Technews.al<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/technews.al\/?p=14618\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Faqet web t\u00eb krijuara nga AI mashtrojn\u00eb kompanit\u00eb reklamuese - Technews.al\" \/>\n<meta property=\"og:description\" content=\"Gjetjet e fundit zbulojn\u00eb se chatbot-et e inteligjenc\u00ebs artificiale (AI) po p\u00ebrdoren p\u00ebr t\u00eb mbushur faqet e internetit me p\u00ebrmbajtje t\u00eb krijuar nga AI, duke t\u00ebrhequr reklamues t\u00eb m\u00ebdhenj, dhe m\u00eb pas duke \u00e7uar n\u00eb shpenzime t\u00eb kota p\u00ebr reklama. 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