Kompanit\u00eb e m\u00ebdha t\u00eb teknologjis\u00eb dhe motor\u00ebt e k\u00ebrkimit po p\u00ebrpiqen t\u00eb pajtohen me rregulloret e reja t\u00eb BE-s\u00eb q\u00eb synojn\u00eb t\u00eb rrisin sigurin\u00eb e p\u00ebrdoruesve. I miratuar m\u00eb 16 n\u00ebntor 2022, Akti i Sh\u00ebrbimeve Digjitale t\u00eb BE-s\u00eb (DSA) p\u00ebrcakton rregulla t\u00eb rrepta p\u00ebr platformat online, me gjoba t\u00eb mundshme deri n\u00eb 6% t\u00eb xhiros s\u00eb tyre vjetore, n\u00eb rast t\u00eb shkeljes s\u00eb k\u00ebtij akti.<\/p>\n\n\n\n
Akti \u00ebsht\u00eb ve\u00e7an\u00ebrisht rigoroz p\u00ebr 19 “platforma shum\u00eb t\u00eb m\u00ebdha n\u00eb internet”, duke p\u00ebrfshir\u00eb Facebook, TikTok, Amazon dhe Google, t\u00eb cilave u \u00ebsht\u00eb dh\u00ebn\u00eb nj\u00eb afat prej kat\u00ebr muajsh p\u00ebr t\u00eb b\u00ebr\u00eb ndryshimet e nevojshme.<\/p>\n\n\n\n
DSA parashtron k\u00ebrkesa t\u00eb holl\u00ebsishme p\u00ebr k\u00ebto platforma. Ata tani duhet t\u00eb vler\u00ebsojn\u00eb dhe raportojn\u00eb rreziqet e mundshme, t\u00eb tilla si p\u00ebrmbajtja e paligjshme, k\u00ebrc\u00ebnimet ndaj siguris\u00eb publike dhe shkeljet e t\u00eb drejtave t\u00eb f\u00ebmij\u00ebve. Ky vler\u00ebsim gjithashtu duhet t\u00eb trajtoj\u00eb \u00e7\u00ebshtjet q\u00eb lidhen me diskriminimin, mbrojtjen e konsumator\u00ebve dhe proceset zgjedhore.<\/p>\n\n\n\n
Kompanit\u00eb jan\u00eb t\u00eb detyruara t\u00eb diskutojn\u00eb detajet e algoritmeve t\u00eb tyre me rregullator\u00ebt, ve\u00e7an\u00ebrisht ato algoritme q\u00eb p\u00ebrcaktojn\u00eb m\u00ebnyrat sesi shfaqen reklamat n\u00eb k\u00ebto platforma. Reklamimi i synuar i bazuar n\u00eb profilizimin e f\u00ebmij\u00ebve nuk lejohet m\u00eb.<\/p>\n\n\n\n
Nj\u00eb mori ndryshimesh jan\u00eb tashm\u00eb n\u00eb fuqi. Q\u00eb nga korriku, TikTok ka ndaluar shfaqjen e reklamave t\u00eb personalizuara p\u00ebr p\u00ebrdoruesit europian\u00eb t\u00eb mosh\u00ebs 13-17 vje\u00e7. Facebook dhe Instagram kan\u00eb ndjekur t\u00eb nj\u00ebjt\u00ebn linj\u00eb, duke u dh\u00ebn\u00eb p\u00ebrdoruesve mund\u00ebsin\u00eb p\u00ebr t\u00eb par\u00eb Story dhe Reels-a vet\u00ebm nga njer\u00ebzit q\u00eb ndjekin, t\u00eb renditur sipas rendit kronologjik.<\/p>\n\n\n\n
Nd\u00ebrkoh\u00eb, Snapchat po kufizon reklamat e personalizuara p\u00ebr p\u00ebrdoruesit e mosh\u00ebs 13-17 vje\u00e7 n\u00eb Mbret\u00ebrin\u00eb e Bashkuar dhe Europ\u00eb, dhe gjithashtu \u00ebsht\u00eb angazhuar t\u00eb krijoj\u00eb nj\u00eb bibliotek\u00eb reklamash t\u00eb shfaqura n\u00eb BE. Google ka premtuar akses m\u00eb t\u00eb madh n\u00eb t\u00eb dh\u00ebnat e saj p\u00ebr studiuesit.<\/p>\n\n\n\n
Wikipedia, e cila mb\u00ebshtet DSA-n\u00eb si t\u00eb preferueshme ndaj projektligjit t\u00eb ardhsh\u00ebm t\u00eb siguris\u00eb n\u00eb internet t\u00eb Mbret\u00ebris\u00eb s\u00eb Bashkuar, nuk parashikon ndryshime q\u00eb do t\u00eb ndikojn\u00eb n\u00eb p\u00ebrvoj\u00ebn e p\u00ebrdoruesit.<\/p>\n\n\n\n
Nd\u00ebrsa DSA hyn n\u00eb fuqi n\u00eb t\u00eb gjith\u00eb BE-n\u00eb, k\u00ebto ndryshime gjith\u00ebp\u00ebrfshir\u00ebse jan\u00eb vendosur t\u00eb ndryshojn\u00eb mjedisin n\u00eb internet, me kompanit\u00eb dhe p\u00ebrdoruesit q\u00eb p\u00ebrshtaten me nj\u00eb normalitet t\u00eb ri digjital.<\/p>\n","protected":false},"excerpt":{"rendered":"
Kompanit\u00eb e m\u00ebdha t\u00eb teknologjis\u00eb dhe motor\u00ebt e k\u00ebrkimit po p\u00ebrpiqen t\u00eb pajtohen me rregulloret e reja t\u00eb BE-s\u00eb q\u00eb synojn\u00eb t\u00eb rrisin sigurin\u00eb e p\u00ebrdoruesve. I miratuar m\u00eb 16 n\u00ebntor 2022, Akti i Sh\u00ebrbimeve Digjitale t\u00eb BE-s\u00eb (DSA) p\u00ebrcakton rregulla t\u00eb rrepta p\u00ebr platformat online, me gjoba t\u00eb mundshme deri n\u00eb 6% t\u00eb xhiros<\/p>\n","protected":false},"author":4,"featured_media":13948,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[38],"tags":[40,41],"class_list":{"0":"post-14928","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-tech","8":"tag-featured","9":"tag-picks"},"yoast_head":"\n