Ky \u00ebsht\u00eb rasti i par\u00eb i hetimeve n\u00eb p\u00ebrputhje me ligjin e ri, q\u00eb hyri n\u00eb fuqi k\u00ebt\u00eb muaj, i cili ka p\u00ebr q\u00ebllim t\u00eb mos i lejoj\u00eb kompanit\u00eb e m\u00ebdha t\u00eb teknologjis\u00eb ta kontrollojn\u00eb tregun digjital.<\/p>\n\n\n\n
Komisioni Evropian tha se po i heton k\u00ebto kompani p\u00ebr \u201cmosbindje\u201d ndaj Aktit t\u00eb Tregjeve Digjitale (ATD).<\/p>\n\n\n\n
Akti i Tregjeve Digjitale \u00ebsht\u00eb nj\u00eb ligj i gjer\u00eb i cili i ka n\u00eb sh\u00ebnjest\u00ebr kompanit\u00eb e m\u00ebdha t\u00eb teknologjis\u00eb q\u00eb ofrojn\u00eb \u201csh\u00ebrbime t\u00eb platform\u00ebs kryesore\u201d duke i detyruar ato t\u2019u p\u00ebrmbahen nj\u00eb s\u00ebr\u00eb rregullash se \u00e7far\u00eb duhet t\u00eb b\u00ebjn\u00eb dhe \u00e7far\u00eb jo. N\u00ebse nuk i p\u00ebrmbahen ligjit, ato rrezikojn\u00eb nd\u00ebshkime t\u00eb ashpra financiare, e madje edhe me mbylljen e bizneseve.<\/p>\n\n\n\n
Rregullat kan\u00eb p\u00ebr q\u00ebllim t\u2019i b\u00ebjn\u00eb tregjet digjitale \u201cm\u00eb t\u00eb drejta\u201d dhe \u201cm\u00eb t\u00eb kontestueshme\u201d, duke i prishur ekosistemet e mbyllura teknologjike t\u00eb cilat i detyrojn\u00eb klient\u00ebt t\u00eb p\u00ebrdorin produkte apo sh\u00ebrbime t\u00eb nj\u00eb kompanie t\u00eb vetme.<\/p>\n\n\n\n
Rregullator\u00ebt po hetojn\u00eb n\u00ebse Google dhe Apple po u p\u00ebrmbahen plot\u00ebsisht rregullave t\u00eb ATD-s\u00eb, t\u00eb cilat k\u00ebrkojn\u00eb q\u00eb k\u00ebto kompani t\u2019i lejojn\u00eb zhvilluesit e aplikacioneve t\u2019i drejtojn\u00eb p\u00ebrdoruesit kah ofertat n\u00eb dispozicion jasht\u00eb dyqaneve t\u00eb tyre t\u00eb aplikacioneve.<\/p>\n\n\n\n
Komisioni Evropian tha se ndihet i shqet\u00ebsuar se k\u00ebto dy kompani jan\u00eb duke vendosur \u201ckufizime t\u00eb ndryshme\u201d, p\u00ebrfshir\u00eb pagesa q\u00eb ua parandalojn\u00eb aplikacioneve promovimin e ofertave falas.<\/p>\n\n\n\n
Google p\u00ebrballet me kritika se nuk po u p\u00ebrmbahet rregullave t\u00eb ATD-s\u00eb, t\u00eb cilat u ndalojn\u00eb kompanive gjigante t\u2019i b\u00ebjn\u00eb preferenca sh\u00ebrbimeve t\u00eb veta karshi atyre rival\u00ebve.<\/p>\n\n\n\n
Komisioni tha se \u00ebsht\u00eb duke e hetuar kompanin\u00eb Apple gjithashtu p\u00ebr t\u00eb par\u00eb n\u00ebse ajo po b\u00ebn mjaftuesh\u00ebm p\u00ebr t\u2019i lejuar p\u00ebrdoruesit e iPhone t\u2019i ndryshojn\u00eb me leht\u00ebsi ueb-brouserat.<\/p>\n\n\n\n
Nd\u00ebrkoh\u00eb, Meta po hetohet p\u00ebr nj\u00eb opsion i cili u mund\u00ebson p\u00ebrdoruesve t\u00eb paguajn\u00eb nj\u00eb shum\u00eb mujore p\u00ebr versione pa reklama t\u00eb Facebook dhe Instagram, n\u00eb m\u00ebnyr\u00eb q\u00eb ta shmangin p\u00ebrdorimin e t\u00eb dh\u00ebnave personale kur targetohen me reklama online.\/REL<\/p>\n","protected":false},"excerpt":{"rendered":"
Ky \u00ebsht\u00eb rasti i par\u00eb i hetimeve n\u00eb p\u00ebrputhje me ligjin e ri, q\u00eb hyri n\u00eb fuqi k\u00ebt\u00eb muaj, i cili ka p\u00ebr q\u00ebllim t\u00eb mos i lejoj\u00eb kompanit\u00eb e m\u00ebdha t\u00eb teknologjis\u00eb ta kontrollojn\u00eb tregun digjital. Komisioni Evropian tha se po i heton k\u00ebto kompani p\u00ebr \u201cmosbindje\u201d ndaj Aktit t\u00eb Tregjeve Digjitale (ATD). Akti<\/p>\n","protected":false},"author":4,"featured_media":18019,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[38],"tags":[40],"class_list":{"0":"post-18017","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-tech","8":"tag-featured"},"yoast_head":"\n